About Liz Fox

About Liz Fox

My name is Liz Fox and I launched NFLGirlUK.com in 2014. The blog was created to bring you closer to the game you love. It includes everything from news and views, exclusive player interviews, and insight from the UK’s leading experts in the game.

How I got in to NFL and why I started blogging

I first got in to the game around December 2012 when the person I was dating happened to be watching a game. The match-up on TV at the time if I recall correctly was Seattle Seahawks v Chicago Bears. It was the season Falcon’s knocked Seahawks out from contention, but I was obsessed with the colour navy. Lame reason I know, so that with other reasons is why I chose Seattle as my team.

In 2014, I created the @NFLGirlUK twitter account. A month later I started this blog, ahead of my first ever NFL game at Wembley stadium (read it here). Personally, I’ve always enjoyed writing, and with NFL being a huge passion of mine, writing about the game seemed right.

Something to shout about

I have appeared several times on TalkSport2’s All American Sports Show with Nat Coombs, as well as on BBC Radio 1 to talk about news matters relating to American Football.

In 2016, I was hugely proud to have been ranked No.37 (of 400+) in the “Super Bowl: Top 50 UK Influencers” by marketing software producers Onalytica.

“Out of the 400+ NFL UK influencers identified, we were keen to see who ranked in the top 50 in the run up to the big game. It’s interesting to note media publications driving the most engagement so far are The Guardian, Sky, The Evening Standard, and 5 Live, as well as presenters such as Darren Fletcher for BT Sport. Gambling organisations such as Coral, bet365 and William Hill also feature quite highly. Out of the celebrities, Vernon Kay is leading the discussion, and out of the fans NFLGirlUK is igniting conversations.”


One of the first female NFL podcast hosts in the UK

It all started in 2018 when I launched the Ninety-Nine Yards podcast, where I’d regularly interview NFL players, sports analysts and more. Interviewing players at this stage wasn’t new to me as I’d been doing it since 2016 as part of the ‘Day in the Life of…’ series.

May 2019 was when I joined up with Dayna O’Gorman from Our Turf Football, and Shona Duthie from Ninety-Nine Yards to launch a podcast called End Zone Scoop (formerly Gridiron and Wine) where the three of us talk all things American Football.

In December 2019, having loved podcasting for years and having wanted to bring back the day in the life of interviews, I decided to launch a solo show called The Cleats Off Podcast (previously NFLGirlUK meets). In this series, I interview NFL legends, players, and personalities on life in the NFL, what makes them tick as a player and a person, and much more.

Media appearances and producing content for brands

In 2021, I was asked by brands (BetVictor, Hickory’s Smokehouse, Stonegate Group, Mansion Bet, and USA Sports) to start writing regular content on the game for their blogs. In fact… If you are a brand looking to raise your profile in the space, you should work with me.

After building my profile in the community for several years, I was asked in September 2021 by the team at NFLUK to be a regular guest host on their Instagram Live show, Her Huddle (as published on BroadcastNow and Verge Magazine). I made my debut later that month interviewing NFL Network star Rachel Bonnetta and featured in several episodes.

I was honoured in May 2022 to join Pandora Forsyth from the Daily Express to discuss the lack of female representation in American Football and what needs to be done to build its presence among the female fan base. You can read the full interview and watch the interview replay here.

In September 2022, the Her Huddle series moved to Sky Sports as a fortnightly TV show hosted by Hannah Wilkes and Phoebe Schecter. As part of this, I joined the ‘chatty’ podcast featuring Hannah, @AshandtheNFL and our former producer Annika Weldon.

Many thanks for reading, I hope you enjoy the blog.

Liz Fox
Founder and Managing Editor

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